Warby Parker: Eyewear with a Purpose
Order Description
a group project on a SWOT Analysis on Warby Parker eyewear. I only have to do number 2 and number
4. Those are the only parts I will be sending you instructions for. You can use as many sources as
you want. I will attatch pictures from the book of the case. This is the book the pictures are from
incase you have access to it :Principles of Marketing. 16th Edition.
Philip Kotler & Gary Armstrong. Prentice Hall, 2016. The case is on pages 627-629