The general environment with the specific environment faced by a company

  1. Compare and contrast the general environment with the specific environment faced by a company.
  2. Identify and differentiate between the positioning strategies and the adaptive strategies used at the industry level.

Please answer all parts of the question completely with 2 paragraphs. Possible Points (10).

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  1. Identify Porter’s five industry forces and their role in industry-level strategy. Identify which one among these five forces could be considered the central one, with its value impacted by the relative values of the four other forces.

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