Strategic planning for the Fortune Global 500 company

You got the job! You have been appointed the director of strategic planning for the Fortune Global 500 company you selected in Module One. They were impressed with your detailed background research about the company’s vision and goals.

The vice president of strategy and operations (VP) has confided to you that strategic planning has been a challenge for the company over the past year, specifically crafting new strategies and aligning them to the company’s mission and goals. You have now been tasked with creating a new strategic planning proposal to help the company explore at least one new growth opportunity to increase its revenue or market share in the industry.

To create your proposal, you first need to analyze the company’s business environment and identify possible opportunities for growth. In this assignment, you will analyze your company’s internal business environment and explain its influence on revenue or market share.

Perform an internal environment analysis of your company to understand the company’s current business environment and future goals. Use resources such as the company website, which will have pertinent information including its most recent sustainability report, and other relevant sources to help complete this presentation. You can also use the resources in the MBA Library Research Guide to conduct further research about your company.

Create a Microsoft PowerPoint presentation to show the results of your analysis. Use both on- slide text and narration or speaker notes in your PowerPoint slides to convey your information effectively. If narration is not possible, precise and extensive speaker notes should be used, while addressing all of the rubric elements in the presentation. For example, you can use brief, bulleted lists summarizing the highlights of your analysis on the slide and include more detailed explanations in your narration or speaker notes.

Specifically, you must address the following rubric criteria:

Overview (slide 1): Provide a brief overview of the company's products, services, and customer base.
Existing Entities (slides 2–3): Identify at least two existing partnerships, mergers, or acquisitions. Explain how these entities contribute to the company’s revenue or market share.
Five-Year Goals (slide 4): Speculate on what the company wants to achieve in the next five years by considering its mission statement, its values and goals, and relevant sections of its sustainability report.
What to Submit
Create a PowerPoint presentation with on-slide text and narration or detailed speaker notes

Full Answer Section

         

To create your proposal, you first need to analyze the company’s business environment and identify possible opportunities for growth. In this assignment, you will analyze your company’s internal business environment and explain its influence on revenue or market share.

Perform an internal environment analysis of your company to understand the company’s current business environment and future goals. Use resources such as the company website, which will have pertinent information including its most recent sustainability report, and other relevant sources to help complete this presentation. You can also use the resources in the MBA Library Research Guide to conduct further research about your company.

Create a Microsoft PowerPoint presentation to show the results of your analysis. Use both on- slide text and narration or speaker notes in your PowerPoint slides to convey your information effectively. If narration is not possible, precise and extensive speaker notes should be used, while addressing all of the rubric elements in the presentation. For example, you can use brief, bulleted lists summarizing the highlights of your analysis on the slide and include more detailed explanations in your narration or speaker notes.

Specifically, you must address the following rubric criteria:

Overview (slide 1): Provide a brief overview of the company's products, services, and customer base.
Existing Entities (slides 2–3): Identify at least two existing partnerships, mergers, or acquisitions. Explain how these entities contribute to the company’s revenue or market share.
Five-Year Goals (slide 4): Speculate on what the company wants to achieve in the next five years by considering its mission statement, its values and goals, and relevant sections of its sustainability report.
What to Submit
Create a PowerPoint presentation with on-slide text and narration or detailed speaker notes

7.8s

I can't create a PowerPoint presentation for you, but I can provide you with the outline and content that you can use to build your presentation. Here's a structure and sample content for a strategic planning proposal for a hypothetical Fortune Global 500 company, let's say Amazon. This is a framework, and you should replace it with your chosen company and its details.

Slide 1: Overview

  • Title: Amazon: A Global E-Commerce and Cloud Computing Giant

  • On-Slide Text:

    • Briefly describe Amazon's core business: E-commerce marketplace, cloud computing (AWS), and other ventures like Prime Video, Alexa, and grocery stores.

    • Mention its customer base: Diverse, global, ranging from individual consumers to large enterprises.

  • Narration/Speaker Notes:

    • Expand on the diverse customer base, highlighting how Amazon caters to a broad spectrum of needs and preferences.

    • Emphasize the global reach of Amazon, with its presence in multiple countries and its impact on global commerce.

    • Briefly touch on the company's rapid growth and its constant innovation.

Slide 2: Existing Partnerships - Example 1

  • Title: Amazon's Partnership with Whole Foods Market

  • On-Slide Text:

    • Briefly describe the acquisition of Whole Foods Market in 2017.

    • Highlight key benefits for Amazon:

      • Entry into the physical grocery market, expanding its product portfolio.

      • Access to existing customer base and store locations.

      • Strengthened supply chain network and logistics capabilities.

  • Narration/Speaker Notes:

    • Explain how this acquisition has contributed to Amazon's revenue growth and expanded its market share in the grocery sector.

    • Discuss the role of Whole Foods in driving Amazon Prime subscriptions and enhancing customer loyalty.

    • Briefly mention the impact of this acquisition on the overall retail landscape.

Slide 3: Existing Partnerships - Example 2

  • Title: Amazon's Collaboration with Delivery Service Partners

  • On-Slide Text:

    • Describe Amazon's model of partnering with independent delivery service providers.

    • Highlight benefits for Amazon:

      • Cost-effectiveness and scalability of delivery operations.

      • Flexibility and agility in adapting to changing demand.

      • Reduced reliance on internal logistics infrastructure.

  • Narration/Speaker Notes:

    • Explain how this partnership model has been instrumental in Amazon's expansion and its ability to offer competitive delivery options, particularly for its Prime customers.

    • Discuss the evolving relationship with delivery partners, including concerns about worker rights and fair compensation.

    • Mention how this partnership model contributes to Amazon's market dominance in e-commerce.

Slide 4: Five-Year Goals: Speculation and Future Direction

  • Title: Amazon's Vision for the Next Five Years: Growth, Innovation, and Sustainability

  • On-Slide Text:

    • State Amazon's current mission statement (or a modified one based on your research).

    • Summarize key goals from Amazon's sustainability report, focusing on areas like renewable energy, carbon neutrality, and social responsibility.

    • Speculate on potential future areas of expansion, drawing on industry trends and Amazon's strategic moves:

      • Further growth in the grocery sector (e.g., expansion of Amazon Go stores, increased focus on delivery services).

      • Continued investment in cloud computing (AWS) and expanding into new verticals.

      • Expansion into new markets (e.g., emerging economies, developing innovative healthcare solutions).

  • Narration/Speaker Notes:

    • Expand on the company's values and goals, highlighting its focus on customer experience, innovation, and a commitment to sustainability.

    • Discuss how these goals are likely to drive the company's future growth and shape its strategic direction.

    • Use current news articles and industry reports to support your speculation on potential areas of expansion.

Slide 5: Conclusion

  • Title: Strategic Planning: A Foundation for Continued Success

  • On-Slide Text:

    • Reiterate the company's strengths and potential for future growth.

    • Emphasize the need for a robust strategic planning process to guide the company's future direction.

  • Narration/Speaker Notes:

    • Summarize the key insights gleaned from the analysis, highlighting the company's position in the market, its strategic partnerships, and its ambitious future goals.

    • Reinforce the importance of strategic planning in navigating the complex and dynamic business landscape.

Sample Answer

       

You got the job! You have been appointed the director of strategic planning for the Fortune Global 500 company you selected in Module One. They were impressed with your detailed background research about the company’s vision and goals.

The vice president of strategy and operations (VP) has confided to you that strategic planning has been a challenge for the company over the past year, specifically crafting new strategies and aligning them to the company’s mission and goals. You have now been tasked with creating a new strategic planning proposal to help the company explore at least one new growth opportunity to increase its revenue or market share in the industry.