Strategic Plan Project: Enhancement Proposal
Imagine you are tasked as a consultant to draft proposed enhancements to the existing strategic plan. This involves analyzing key elements of the plan and suggesting initiatives that support its objectives.
Assignment Deliverable
Write a 350- to 525-word analysis in which you:
Discuss the primary goal and purpose of the strategic plan.
Summarize the following key areas:
Market Development: Examine how the plan addresses market development.
Current Processes: Identify current processes.
Workforce Development: Analyze strategies for workforce development.
Product/Service Delivery: Evaluate the delivery mechanisms of the current product/service.
Key Performance Indicators (KPIs): Define current KPIs.
Propose initiatives to support your objectives to improve the key areas of the strategic plan. Include recommendations on how to improve quality over time for differentiation.
Sample Answer
Strategic Plan Analysis: Enhancing Telehealth Services
Primary Goal and Purpose:
The primary goal of the strategic plan is to establish the organization as a leading provider of accessible and high-quality telehealth services within the region. The purpose is to leverage technology to improve patient access, enhance care coordination, and reduce healthcare costs while maintaining or improving patient outcomes.
Key Areas Summary:
- Market Development:
- The current plan addresses market development through targeted marketing campaigns aimed at specific patient demographics (e.g., elderly, rural residents).
- It also includes partnerships with local community centers and employers to promote telehealth services.
- However, the plan lacks a robust analysis of emerging market trends and competitive landscape.
- Current Processes:
- Current processes involve online appointment scheduling, virtual consultations using a proprietary platform, and electronic prescription delivery.
- However, there is limited integration with existing electronic health records (EHRs), leading to potential inefficiencies.
- Currently, there are also long wait times for non urgent appointments.
- Workforce Development:
- The plan includes training programs for healthcare providers on telehealth technology and best practices.
- However, it lacks a comprehensive strategy for recruiting and retaining telehealth specialists and addressing potential burnout.