Employee negative concerns
Operational concerns for safety
Describe the strategic communication plan that should occur before and after the park reopens. Your responses should address the following (slides 4–8):
Identify three key stakeholder groups from this list:
Employees
Customers
Government agencies
Communities
Vendors
Describe each stakeholder’s interests in the organization.
Describe their communication needs.
Identify the best mode for communicating with them based off their needs.
Describe the impact that reopening the park could have on each identified stakeholder (low, medium, or high). Why?