Review this articte link: https: /Awww.wired.com/story/sonos-nick-millington-exclusive-interview/Meet the Man Who's
Building Sonos' Audio Internet
Please write in 4 paragraphs. The 4 paragraphs should be blog posts about persuading passionate and loyal consumers
about Sonus one and Sono Beam (Milington/Sonos). Consider the Fogg model of persuasion motivation, triggers, and
ability. Also consider Cialdini’s concepts of scarcity, social proof, liking, reciprocity, and consistency. What web-based
content could Milington/Sonos link to? The target market is “passionate and ioyal consumers”. Get to know the target
market. How do we persuade them into purchasing our products? How do we keep them loyal to us? Underline your topic
sentence for only each ensuing paragraph.