- Develop and design research to address a given business scenario
- Compare the advantages and disadvantages of qualitative and quantitative research techniques
- Design quantitative and qualitative research instruments to address a research problem, and apply data analysis
techniques to find valid insights.
Design an A3 size poster using PowerPoint that includes
- A brief statement summarizing a research problem (100-200 words)
- An outline of: the research to be conducted; its aims and objectives: and the sample. You are requested to concisely
describe both quantitative and qualitative research that is to be undertaken. If you choose only one of these methods you
explain why you are not using the other. (400-500 words)