You are assigned as the project manager for S-Com new project venture. They are a rapidly growing IT consulting company looking to expand globally. S-Com was awarded the project bid from Havana Music to develop a website to sell and stream music media products and services in all music genres globally. This site will be an all-inclusive point of purchase for the “musical environment.” Products and services will include broadcast rights, customized media equipment and intermedia transformation for music files, meeting planners, performers and concert promoters of Havana’s client base.
As project manager you will work with web developer Jenny Swan to develop the initial website platform that will provide links to target customers via social media. The website will also require backend connectivity to fulfillment systems whose interfaces will be supplied by the sponsor Jack Dole. You will have access to musicians, producers, and global marketers through the Marketing SME Kelly Watts. Kelly will also lend her guidance and expertise of online marketers, portals, and the evolving social media,
Your first tasks as project manager is to create the Project Charter to gain approval to begin planning the project. You know that it is important to know your stakeholders, therefore you will identify the stakeholders and create the Stakeholder Register.
Instructions
You are now tasked with your first assignment; use your project management skills to ensure this implementation is successful.
Carefully analyze the role that projects and project management plays in accomplishing the company's strategic plan.
Using the provided project scenario:
Create the Project Charter in Microsoft Excel, include the following elements (Use these bullet point items as headers in your document):
Project Description
High-level deliverables
Objective and goals
Milestones
Business Case
Budget
Assumptions
Customer Acceptance
Constraints
Limits and Exclusions
Full Answer Section
- High-Level Deliverables
The high-level deliverables for this project are:
- A fully functional website that meets the needs of Havana Music and its customers.
- A website that is integrated with social media and fulfillment systems.
- A website that is mobile-friendly and SEO-optimized.
- Objective and Goals
The objective of this project is to develop a new website for Havana Music that will help them to expand globally and reach new customers. The goals of the project are to:
- Increase sales of Havana Music products and services.
- Improve brand awareness for Havana Music.
- Generate leads for Havana Music.
- Milestones
The following are some key milestones for this project:
- Website design completed: 1 month
- Website development completed: 2 months
- Website testing completed: 3 months
- Website launch: 4 months
- Business Case
The business case for this project is that a new website will help Havana Music to expand globally and reach new customers. This will lead to increased sales, improved brand awareness, and generated leads.
- Budget
The budget for this project is $200,000.
- Assumptions
The following assumptions are made for this project:
- All necessary resources will be available.
- The project will be completed on time and within budget.
- There will be no major technical challenges.
- Customer Acceptance
The customer will accept the project when the following criteria are met:
- The website is fully functional and meets the customer's needs.
- The website is integrated with social media and fulfillment systems.
- The website is mobile-friendly and SEO-optimized.
- Constraints
The following constraints apply to this project:
- The budget is $200,000.
- The project must be completed within 4 months.
Stakeholder Register
The following is a stakeholder register for the S-Com Havana Music Website project:
| Stakeholder |
Role |
Interests |
| Havana Music |
Customer |
A successful website that will help them to expand globally and reach new customers. |
| S-Com |
Project sponsor |
A successful website that will meet the needs of their customer. |
| Jenny Swan |
Web developer |
To develop a high-quality website that meets the needs of the customer. |
| Jack Dole |
Sponsor |
To ensure that the website is integrated with the fulfillment systems. |
| Kelly Watts |
Marketing SME |
To ensure that the website is effective at reaching target customers. |
drive_spreadsheetExport to Sheets
Conclusion
This project charter outlines the key elements of the S-Com Havana Music Website project. It is important to have a project charter in place to ensure that all stakeholders are aligned on the project goals and objectives. The project charter will also be used to track the project's progress and to identify any potential risks or issues.
Sample Answer
Project Charter
Project Title: S-Com Havana Music Website
Project Manager: [Your Name]
Date: 2023-10-03
1. Project Description
This project is to develop a new website for Havana Music, a rapidly growing IT consulting company looking to expand globally. The website will be an all-inclusive point of purchase for the “musical environment.” Products and services will include broadcast rights, customized media equipment and intermedia transformation for music files, meeting planners, performers and concert promoters of Havana’s client base. The website will also include links to target customers via social media and backend connectivity to fulfillment systems.