Meeting tourism needs

Plan a group tour to an international site for SEVEN days (including travel to and from the country). You will be responsible for planning, budgeting, and marketing this trip for a demographic group that you will select. You may choose to travel to one country or several countries. You must find at least 5 sources / references on the topic so that you will be able to create your group tour. You should look up numerous sources (books, journal articles, internet, etc.). This is a two-part assignment:

Part 1: International Group Tour Summary. This assignment will be written and should consist of a minimum of FIVE full pages. This summary should include all six of the components below.

  1. Write a paragraph describing your clientele and how you will tailor the trip to meet their tourism needs as well as the Country(ies) your tour group will be visiting.
  2. Write a short summary (about 500 words) of your country’s history and heritage. Write this discussion in a style that would be appropriate for your specific clientele. DO NOT PLAGIARIZE! Include cultural information like appropriate dress or behavior.
  3. Address safety issues pertinent to your country. The detail required will depend on the situation.
  4. The itinerary should be broken down into five days of tourism/activity and two days of travel (seven days total). Write it as if someone on your trip was actually following the itinerary. The more detailed, the better. Give brief descriptions of both accommodations and restaurants.
  5. Cost break down and cost per person
  6. Write a paragraph on how and where you would market this trip
    Please use the following format for this summary:
    • Typed using 12-point Times New Roman font
    • Double spaced with 1-inch margins
    • Include page numbers in bottom right
    • Include a cover sheet with your name, the name of the assignment, the class name,
    • and the date
    • Reference(s), should be in APA format (7th edition)

Part 2: Create a detailed PowerPoint presentation highlighting your tour. The audience should be able to get a grasp of what makes that country as well as each tourist site special. Creativity will be rewarded so feel free to bring in additional material (e.g., food, costumes, brochures, etc.). Be sure to include a lot of photos in your presentation. You will NOT present your PowerPoint so you need to be sure that all components are clear and concise for me to follow along. Please find an example of a former students presentation.
file:///D:/SM%204300%20%20Commerical%20recreation%20and%20Tourism/example%20of%20tourism%20project.pdf

International Group Tour PowerPoint and Summary that includes a minimum of 5 sources will be submitted to D2L.

International Group Tour Format – USE THE OUTLINE FORMAT PROVIDED BELOW
I. Description of Clientele
Your trip will be designed toward a specific group of potential participants (e.g., disabled, couples with children, Boy Scouts, elderly, church groups, book clubs, retired faculty, etc.). You cannot choose college students, recently graduated college students, or soon to be college students. Design a trip that would fulfill the needs and wants of that specific group. You must have at least ten people on your trip but you can have as many people as you deem feasible.
II. History of Country
You will choose a country from a mixture of developed and undeveloped countries. Where you decide to go within that country is up to you. Some countries will lend themselves better to a specific style of tour (e.g., adventure travel or cultural tourism). You will need to research the country to determine what type of tour you want to plan, where you would like to go, and the information you need to plan a fun and safe trip.
III. Special precautions and/or safety issues
Check with the state department (http://travel.state.gov/travel/cis_pa_tw/cis_pa_tw_1168.html) to see if there are any travel advisories for your country. If so, take necessary precautions (e.g., avoid certain areas). Issues to consider include:
• Necessary visas
• Threat of terrorism or crime
• Natural disasters (typhoons, hurricanes, tsunamis, plagues, droughts, etc.)
• Health hazards (e.g., Covid-19) Is it safe to drink the water? Do you need to get shots before you go?
IV. Itinerary
Provide a daily account of your travel plans. Use actual dates to plan your trip and help estimate costs. Include specific times if applicable (e.g, plane departures or concert times). The rest of the day should be broken down by attractions, travel, and accommodations)
Attractions: You must have at least 10 attractions you plan to visit during the week. Five of these attractions should be “major attractions” such as Stonehenge or the Great Pyramids. These are well-known sites that are considered common tourist attractions. The remaining five should be minor attractions such as the Sound of Music tour in Austria or the Burj Al Arab in Dubai. These are lesser-known sites that may not be included in tour books or packaged tours.
*For each attraction, write a short description (at least 50 words). DO NOT copy something from a tour book or web page. Find several descriptions of the site and create your own based upon your audience. Include admission prices if applicable and how long you plan to stay.
Travel: You will be responsible for arranging all transportation for the trip. You will need to determine the best mode of travel depending upon the number of people (e.g., rental van or charter bus) and distances (e.g, air or ground travel). Provide a map detailing your route and mileages. Be realistic in how many miles you can travel in a given day. For example, you cannot drive cross-country in one day even if it is only 22 hours driving time.
Accommodations: Plan where your group will spend each night without staying at any accommodation for longer than two nights. Again, use actual dates to help estimate costs. You will also need to arrange five meals as part of the trip. Choose restaurants that offer something special for your group. McDonalds doesn’t count.
V. Cost Estimates
Using guidebooks and online resources, to estimate the overall cost of your trip. Break down costs for attractions, travel and accommodations (including food). Use actual figures whenever possible. For example, check on-line resources (www.travelocity.com, www.expedia.com, www.lonelyplanet.com www.tripadvisor.com ) for plane and hotel reservations. Divide total costs by number of participants to determine cost per person.
VI. Marketing
Develop a flyer that could be used as a promotional tool. Make sure your brochures or infographic geared towards your target audience. Include costs, selected attractions, dates, and contact information.

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