Use the journal function provided within Canvas to maintain a weekly journal that responds to weekly topics, readings, and seminar discussions.
Your journal should comment on the significance of key trends in new media audience behaviour by using your own examples of new media audience practices from any of the following domains: film, television, music, games, online media, apps, new media art, theatre, and everyday life and culture. You must utilise and reflect on the readings for the course and critically analyse and evaluate the objects of your reviews, not just describe them. You should aim to write one blog review *** words) every week, but it’s ok if some of them are quite short or if you miss a couple of weeks during the semester. Provide images and links to your examples if possible and make sure you include captions and references to acknowledge your sources.
.Make sure you include a list of references for each post. It is useful to include images.
Marking criteria?
Critical analysis and understanding of key concepts from relevant weekly readings.
Clear articulation of your own point of view (argument).
Research and analysis of your own examples (not just the ones from the readings or seminar).
Structure, organisation, and presentation.
Writing style, grammar and clarity of expression.
Correct use of links and referencing to acknowledge sources.
Required Reading:
Kelly, Aiden, (2014) Advertising, ch6, in Maguire, J. & Matthews, J. (2014) The cultural intermediaries reader http://sk.sagepub.com.ezproxy1.library.usyd.edu.au/books/the-cultural-intermediaries-reader/i259.xmlLinks to an external site.
Urquahart, M. The top 20 most followed Australian Influencers on Instagram, Marie Claire, https://www.marieclaire.com.au/australian-influencers-instagram (Links to an external site.)
Recommended Readings
Lee, H.K. (2012) Cultural consumers as ‘new cultural intermediaries’: manga scanlators. Arts Marketing: An International Journal, 2(2), pp.131-143. http://search.pcom.ezproxy1.library.usyd.edu.au/docview/***Links to an external site.
Marwick,A & Boyd, D (2011) To see and be seen; celebrity practice on twitter, Convergence, the international journal of research **Parker, F., Whitson, J. R., & Simon, B. (2017). Megabooth: The cultural intermediation of indie games. new media & society. http://journals.sagepub.com.ezproxy1.library.usyd.edu.au/doi/abs/10.1177/Links to an external site. Lobato, R. (2016). The cultural logic of digital intermediaries: YouTube multichannel networks. Convergence, 22(4), 348-360. http://journals.sagepub.com.ezproxy1.library.usyd.edu.au/doi/full/10.1177/Links to an external site.
Hutchinson, J. (2014). I Can Haz Likes: Cultural Intermediation to Facilitate “Petworking”. M/C Journal, 17(2). http://journal.media-culture.org.au/index.php/mcjournal/article/view/792 (Links to an external site.)
Hallinan, B., & Striphas, T. (2016). Recommended for you: The Netflix Prize and the production of algorithmic culture. New Media & Society, 18(1), 117-137. http://journals.sagepub.com.ezproxy1.library.usyd.edu.au/doi/abs/10.1177/**Links to an external site.
Hracs, B. J. (2015). Cultural intermediaries in the digital age: The case of independent musicians and managers in Toronto. Regional Studies, 49(3), 461-475. https://www-tandfonline-com.ezproxy1.library.usyd.edu.au/doi/full/10.1080/0034