Marketing Strategy (depends on the essay contents)
This essay have to identify a trend/development which you think will have a significant impact on marketing
strategy in the next ten years, and also need to think about strategic planning and its implications for aspects of
marketing management as well as drawing on key concepts and topics from the module which may need some
literature review parts in it. (All materials are on the following attachments) All requirements are on the
attachment called essay guidance and essay requirement.
Please go through these materials carefully and thanks a lot.