Description
In the 3rd week, students will initiate the Marketing Plan development process. Each week additional parts will be developed resulting in a completed marketing plan in Week 7. An overview of the required parts can be found in Chapter 17. Move details on each section are available in each related chapter. https://www.mplans.com
Develop the initial outline of your marketing plan. What do you want to market? What is your target market? Where do you want to market your product? Why do you want to market this product to that target market in that physical environment?