- Identify the sources of marketing news (e.g., links to the online news or references to the magazine articles.)
For example: https://www.cnet.com/news/samsung-confirms-next-unpacked-event-for-galaxy-note-10-will-beaug-7-in-new-york/
"Samsung confirms next Unpacked event will be Aug. 7 in New York" - Summarize the information in the marketing news and identify the significant strategic marketing decisions in
the news (e.g., new product development, product/service strategy, distribution strategy, pricing strategy,
promotion strategy, segmentation strategy or ethical decision making, etc.) - Outline the following key marketing plan elements of the company based on your strategic marketing
decisions.
a. SWOT analysis of the company
b. Target market consumer characteristics
c. Product/Price/Promotion/Place strategies
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