Management Information Systems (MIS)

Information researched and evaluated during weeks 5 and 6 of this course introduced students to Management Information Systems (MIS) referred to as ERP and CRM. These systems rely on data to be collected and evaluated in order to inform business decisions and manage business operations. The purpose of MIS is to use technology as an enabler for businesses. One of the primary challenges businesses face, however, is that there are so many different systems, each of which provides different services and uses different data.

For your final assessment, research and compare three different business analytics tools. Present a business case in which you determine the tools that are the best fit for the business. Justify your reasoning and selection criteria. Your final paper needs to be at least 2-3 pages in length, adhering to APA formatting requirements, not including the cover and reference pages.

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Sample Answer

 

 

Business Case for Business Analytics Tools

Introduction

Business analytics (BA) tools are software applications that help businesses collect, analyze, and visualize data to gain insights into their operations and make better decisions. There are many different BA tools available, each with its own strengths and weaknesses.

This business case will compare three popular BA tools: Microsoft Power BI, Tableau, and Qlik Sense. It will also present a business case for which tool is the best fit for a specific business.

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Selection Criteria

The following criteria were used to select the three BA tools for comparison:

  • Popularity: The tools are among the most popular BA tools on the market.
  • Functionality: The tools offer a wide range of BA features, including data visualization, data mining, and machine learning.
  • Ease of use: The tools are easy to use, even for users with limited technical expertise.
  • Cost: The tools are affordable for businesses of all sizes.

Comparison of Business Analytics Tools

The following table compares the three BA tools on the selected criteria:

Criterion Microsoft Power BI Tableau Qlik Sense
Popularity Very popular Very popular Popular
Functionality Offers a wide range of BA features Offers a wide range of BA features Offers a wide range of BA features
Ease of use Easy to use Easy to use Easy to use
Cost Free and paid versions available Paid only Paid only

Business Case

The following business case presents which BA tool is the best fit for a specific business:

Business: A medium-sized retail company with multiple stores across the country.

Business Needs: The company needs a BA tool to help it track sales performance, identify customer trends, and make better inventory decisions.

Recommended Tool: Microsoft Power BI

Justification:

  • Power BI is a popular and powerful BA tool that offers a wide range of features, including data visualization, data mining, and machine learning.
  • Power BI is easy to use, even for users with limited technical expertise.
  • Power BI is affordable for medium-sized businesses.

Benefits of Using Power BI:

  • Power BI can help the company track sales performance across all of its stores in real time.
  • Power BI can help the company identify customer trends, such as which products are popular and which products are not.
  • Power BI can help the company make better inventory decisions by forecasting demand for different products.

Conclusion

Microsoft Power BI is the best BA tool for the medium-sized retail company in this business case. Power BI is popular, powerful, easy to use, and affordable. It can also help the company achieve its business goals of tracking sales performance, identifying customer trends, and making better inventory decisions.

Additional Considerations

When selecting a BA tool, it is important to consider the specific needs of your business. Some factors to consider include:

  • The size and complexity of your data
  • The types of analyses you need to perform
  • The skill level of your users
  • Your budget

It is also important to evaluate multiple BA tools before making a decision. This will help you ensure that you select the best tool for your specific needs.

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