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Industry and global trends

What are the key challenges encountered by the protagonists? Please pay special attention to the challenges announced under class title (ie, for example, innovation or business governance), put also explore briefly other challenges
Contextualize these challenges : explore the role played by
o industry trends (ie, structures, trends and outlook for growth)
o global trends (as applicable, technological change, consumer trends, Covid-19, climate change…)
o location-specific challenges (for example, local talent pool, cost of living, tax, national culture)
o Company specific challenges: how do these issues play out based on company and family resources and culture
What frameworks can we use to make sense of these challenges and craft options for tackling them? Apply and explain;
As a result, what are the realistic options (usually 3) for solving the key issue(s)?
What are the benefits and drawbacks of each option, including an analysis of stakeholder impact and attitudes (stakeholder analysis)
Each team member concludes with one key learning in one minute or less, that they can apply to their own family business (or the family business you chose to explore for your final project)