Industry Analysis

Description

((the textbook is CONTEMPORARY STRATEGY ANALYSIS the version is 2019))

To prepare for this assignment, review Figures 3.1, 3.2, 3.3, and 3.5 from your textbook. Select a Middle Eastern company of your choosing and complete an Industry Analysis by answering the following questions.

Analyze and predict industry profitability:
How have structural changes created uncertainty and what is the outlook for profitability in the future?
Apply and detail Porter’s 5 forces framework with a graphic representation (Figure 3.3) and written explanation for your selected company.
Explain profitability differences to other industries (Chapter 3, Table 3.1) and then predict future profitably.
Drawing industry boundaries:
What industry is it in?
Who is competing with whom?
Are the boundaries of the industry clear‐cut?
Implications for strategy:
What strategies can companies adopt to reduce competitive pressure and improve industry profitability?
Which strategies might work for your organization?
Identifying Key Success Factors (KSFs):
What are the KSFs of your company?
How do customers choose between rival offerings?
Examine the competition (Figure 3.6).
Have your companies KSFs changed over time?