Write a report explaining how you would profile the market for an organisation for which or on whose behalf, you worked.
Explain:
how you would segment the market how the target market for these products/ services would be selected the procedures that would be followed to analyse the target markets the customer/ customer profiling methods to be used how the information would be used in the development of marketing plans how the information would be used in the development of positioning strategy how this would, in turn act upon the design and development of promotional activities how legislation, best practice and codes of practice would be considered and complied with how the success of your marketing plants would be monitored and evaluated