How to stop customers from fixating on price

Assessing Article Summaries Your work will be evaluated based on the quantity as well as the
QUALITY of your contribution and insights. Each article summary should be approximately 1 page in length,
single-spaced. Your summary should be organized in three parts: 1. Key Points. Include all the key points from
the article. What are the major takeaways? What are the authors trying to convey? 2. Assessment. Add your
assessment, and perspective. You may include information from other sources (books or articles), lectures,
and examples of other companies, as you provide your assessment. Perform critical thinking. 3. New Insights.
Offer some new insights. Add value to the article. How do some of the key points from the article relate to the
formulation and implementation of strategies? Excellent summary. A clear demonstration of the mastery of the
article topic. All the key points from the article are covered, plus a well-articulated assessment, and significant
new insights. Relevant lecture materials and textbook readings are applied to the article topic effectively.