Please respond to the assigned questions below using at least five different strategic tools learned in class. (I will link the textbook in the files as well,
please relate the content and concepts in the book to answer the following questions).
- How is a strategy different from a business model? How is it similar?
- Why are Microsoft and Google becoming increasingly direct competitors?
- Identify other examples of companies that were not competing in the past but are becoming competitors. Why are we seeing such a trend?
- What recommendations would you give to Satya Nadella, CEO of Microsoft, to compete more effectively against Google? To engineer a turnaround
at Microsoft? - What recommendations would you give to Sundar Pichai, CEO of Google, to compete more effectively against Microsoft? To continue to sustain its
competitive advantage? - Please review from the web the current quartely statements from both companies and identify their next steps ?