You must come up with an idea for a product or service that is not currently in the marketplace.
- The Idea has to be original and feasible (a transporter from Star Trek or an invisibility inducing cologne or perfume are not currently feasible) … do a modicum of research to verify the product/service does not exist. State how you came up with the idea.
- Write a minimum 800 word paper which is equivalent to about 2 pages of double spaced type written material.
- Describe the product/service in some amount of detail. You can discuss only the product/service if you chose or any combination of the following in the paper: potential distribution methods, price and pricing strategies, promotional strategies, or any of the environmental factors that may affect the product/service such as political/legal aspects, social/cultural aspects, technological aspects, competitive aspects, and economic forces.
- You must have a minimum of two references for the paper and the references must be cited in the paper and listed in a REFERENCES section at the end of the paper. The references and in-text citations must be in APA format.
- The paper must use good grammar and complete sentences except where appropriate.