Gas Station pricing strategies
Gas Station pricing strategies
the student should look carefully at the pricing of products and services purchased
(including groceries, haircuts, ski lift tickets, cereals, fast foods) and ask such
questions as why various product bundles are profitable, how parking lots just short
distances apart can charge radically different prices, why some products are sold at
different prices in different outlets of the same chain of drug stores, and (most
popularly) how manufacturers are able to practice segmented pricing for essentially the
same product- The grade will be based on the chosen topic, field study and the
bibliography/research