Entrepreneurship and Innovation

Order Description Bright idea 1 (10%) 1. Find a problem that you want to solve and write it down concisely in a sentence. This may be related to a wicked problem or mega trend you have studied. 2. Explore the problem by using the * Stretch and Squeeze technique (see Additional resources section of this document). 3. Create new Ideas: Go through each separate statement you made in the Stretch and Squeeze exercise and write down new ideas that the statement triggers for you. o You might find lots of ideas for some statements and few for others. Don't expect each idea to be a solution for the whole problem. o It will probably solve only part of the problem. That's okay. o Write a paragraph telling us what you think is the most interesting idea you came up with and why. 4. Submit everything you wrote for steps 1 to 3 above. Bright idea 2 (10%) 1. Watch the video La Salle Matrix demonstration to see how to use the La Salle matrix. You may also want to watch the next video titled TEDxMelbourne - Roger La Salle - Matrix thinking: how to do innovation for a further explanation from La Salle himself: o Optional video: TEDxMelbourne - Roger La Salle - Matrix thinking: how to do innovation (2011) o La Salle Matrix demonstration (2016) o Optional video: TEDxMelbourne - Roger La Salle - Matrix thinking: how to do innovation (2011) o La Salle Matrix demonstration (2016) o https://www.youtube.com/watch?v=PGrTWRD3R0Y&feature=youtu.be o 2. Pick a product or service that you feel needs innovating 3. Use the La Salle Matrix template to create as many new ideas as you can. 4. Put your ideas into a list which groups similar ideas together. 5. Highlight any ideas that you feel may have the potential to be transformative innovations 6. Write a paragraph telling us which idea you would nominate as the best for developing further and why. 7. Submit your responses to steps 2 to 6