Designing packaging and labeling for your product.

a) Describe your new product idea briefly. Explain why you feel there is a need/market for this product and who is the target segment (in terms of demographics, psychographics and behaviors)
b) Create a brand name for your product. Design packaging and labeling for your product. (Feel free to draw a picture, use clip art, graphics, etc. to design your product.) Also, make sure to look at the labels of similar actual products so that you include all the necessary information on your product label.