Critical thinking and problem-solving skills

Purpose:
Develop a SPACE Matrix for Dick’s Sporting Goods This assignment provides you the opportunity to practice developing a SPACE Matrix and the chance to choose among attractive strategic alternatives.
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You will practice the following skills:
Critical thinking and problem-solving skills
Writing skills (using the APA format)

Instructions:
You have been hired as a consultant to perform a Strategic Analysis for the company, Dick's Sporting Goods. At this point in the analysis you are required to:
Develop a SPACE Matrix for the company.
Review the company’s business as described in the company’s most recent Form 10K.
Review industry and competitive information pertaining to the company.
Write a one page executive overview, summarizing strategies that you recommend for this business segment, given your SPACE Matrix analysis. Be specific as to your recommendations.