Case Study 1: The Gulf Oil Spill 2010 (Commonly known as the BP Oil Spill) from the beginning of the incident to now – EVALUATE the TIMELINE
At least 2-3 pages, in 12-point font double spaced. APA 7th edition . DO NOT increase font to 14 (Arial or Times New Roman), Only 12 point font double spaced 2-3 pages.
This is a case study and intended to give you a starting point to critically analyze and consider crisis communication from an organizational perspective considering all of the stakeholders (organization, employees, community, etc.).
Effective communication in organizations is vital to success within a company or organization.
1.Establish a timeline of key elements from your perspective for the event. Why did you select these moments on the crisis timeline?
- Address the breakdown and present a basic plan of communication that could benefit the organization. Use your timeline as a reference point.
- What could the organization have accomplished in the beginning to communicate more effectively, where did they go, and where are they now, more than a decade later? Again, please be specific and use details and examples to support your ideas and statements throughout.
- Why is this relevant today in our organizational communication class? Be specific and use examples to support your ideas.