Business Intelligence (BI):Assignment: Business Intelligence: Data Analytics

Order Description No introduction or conclusion is needed ----Research and learn about sentiment analysis and make at least 3 recommendations about how you could apply this type of customer analysis to your organization within your BI system. ------Discuss existing web and social marketing metrics that your company now utilizes and why (at least 4 metrics) and your current CRM system in detail. -----Compare these existing digital marketing metrics to other company's processes in measuring digital marketing metrics and what other new marketing metrics are now important to capture within your marketing data online based on industry research. -----Propose at least two types each of descriptive, perspective and predictive analytics that are important for your website and social analytics performance within your organization. How will this ensure the best possible data capture of campaign responses and campaign management for your organization? Delivery These two questions below please not more than half a page ----Identify at least three of the main data mining methods your organization does or could utilize to calculate important patterns in data. ---Give examples of situations in which these three data mining methods would be an appropriate technique for your industry/organization. Your assignment should be at least 3 double spaced pages in length and reference all of your resources from your market research. Place your assignment in the drop box according to your facilitator's instructions for week five.