Business Failure Case Study

  Business Failure Case Study - 100% of total mark The final document will be a 3,000 word case study (word limit +/- 10% ok) in which you present and analyse a company experiencing business failure. o Sections and approximate weighting: ? Identify – Conduct a multi-level root cause analysis (60%) ? Strategise – Develop a turnaround or exit strategy (30%) From the organisational options you will be given, choose one and justify why you believe this organisation is failing/has failed. Use tools, theories and concepts drawn from lecture material, recommended reading, reputable business and news media sources (e.g. Forbes, BusinessWeek, BBC), and independent study to identify root causes of failure and develop a turnaround or exit strategy. A good assignment will: • Conduct a multi-level analysis to identify and evaluate the root causes of failure, and any changing conditions or major decisions central to failure • Have a clear argument and thesis, with a balance of analytical and descriptive writing, and diagrams where necessary • Frame and support analysis with relevant company performance information, industry evidence, references to material from the module and wider academic reading • Offer considered rationale for turnaround or exit strategy • Be clearly structured and written with references in Harvard style format All assignments will be marked against the standard Institute for Innovation and Entrepreneurship marking rubric. Business Failure Case Study - 100% of total mark The final document will be a 3,000 word case study (word limit +/- 10% ok) in which you present and analyse a company experiencing business failure. o Sections and approximate weighting:  Identify – Conduct a multi-level root cause analysis (60%)  Strategise – Develop a turnaround or exit strategy (30%) From the organisational options you will be given, choose one and justify why you believe this organisation is failing/has failed. Use tools, theories and concepts drawn from lecture material, recommended reading, reputable business and news media sources (e.g. Forbes, BusinessWeek, BBC), and independent study to identify root causes of failure and develop a turnaround or exit strategy. A good assignment will: • Conduct a multi-level analysis to identify and evaluate the root causes of failure, and any changing conditions or major decisions central to failure • Have a clear argument and thesis, with a balance of analytical and descriptive writing, and diagrams where necessary • Frame and support analysis with relevant company performance information, industry evidence, references to material from the module and wider academic reading • Offer considered rationale for turnaround or exit strategy • Be clearly structured and written with references in Harvard style format All assignments will be marked against the standard Institute for Innovation and Entrepreneurship marking rubric.