Pick a business of your choice and a specific issue it faces and undertake both qualitative and quantitative
data collection from both customers and non-customers of the brand to provide the company with
information and recommendations to addressing the chosen issue
1-Executive Summary
2-Introduction (research objectives, problem statement)
3-Data analysis (qualitative and quantitative data)
4-Conclusion
5-Recommendation (information and recommendations to addressing the chosen issue)
6-Bibliograhpy