Beall’s website

  1. Explore Beall’s website and its use of social media:

http://www.beallsflorida.com/webapp/wcs/stores/servlet/topCategories_10151_-1_12003

AND

https://www.facebook.com/BeallsFlorida

Questions: Assess how Bealls uses social media. What stage do you feel Bealls is in its social media strategy development and why?

What recommendations would you suggest for Beall to improve their social media marketing?

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