Address the type of financial analyses that would be appropriate for analyzing the budget and comparing it with those of similar colleges.
Evaluate the university’s fundraising options and recommend the best strategy for funding.
Discuss the role of money in college sports, evaluating the effectiveness of revenue sources and identifying potential greater ethical or legal concerns.
Assess potential ethical issues that may arise, including those related to paying student athletes.
Analyzing the budget and comparing it with those of similar colleges
Full Answer Section
- Trend Analysis (Horizontal Analysis): This involves examining financial data over several reporting periods (e.g., 3-5 years) to identify patterns, growth, declines, and anomalies in revenue, expenses, assets, and liabilities. For instance, tracking the growth rate of tuition revenue versus state appropriations or comparing the increase in administrative costs against instructional expenses. This helps determine if the university's financial trajectory is sustainable or if certain areas require attention.
- Common-Size Analysis (Vertical Analysis): This technique expresses each line item on a financial statement as a percentage of a base figure (e.g., total revenue for income statement, total assets for balance sheet). This allows for easy comparison of the composition of revenues and expenses within the university itself over time, and, more importantly, facilitates peer comparison by neutralizing the effect of differing institutional sizes. For example, comparing the percentage of total operating expenses allocated to instruction at your university versus a peer institution reveals their respective priorities and efficiencies.
- Ratio Analysis: Financial ratios provide insights into various aspects of a university's financial performance. Key ratios for higher education include:
- Liquidity Ratios: Assess the university's ability to meet short-term obligations (e.g., Current Ratio, Days Cash on Hand). A healthy liquidity position indicates the university can manage its immediate cash needs without distress.
- Solvency Ratios: Measure the university's long-term financial stability and ability to meet long-term obligations (e.g., Debt-to-Asset Ratio, Primary Reserve Ratio). A strong solvency position suggests the university can weather financial challenges over time.
- Operating Ratios: Evaluate the efficiency of operations (e.g., Operating Margin, Net Tuition Revenue per Student). These ratios can highlight how effectively the university is managing its core activities.
- Viability Ratios: Indicate the university's ability to generate sufficient resources to sustain its operations and mission over time (e.g., Return on Net Assets).
- Budget Variance Analysis: This is a crucial internal analysis that compares actual financial results to the budgeted figures. Significant variances (positive or negative) indicate areas where financial performance deviates from expectations, prompting investigation into their causes and corrective action.
- Programmatic Cost Analysis: While broader financial statements provide an overview, a deeper dive into the costs associated with specific academic programs, departments, or even athletic programs can reveal areas of inefficiency or disproportionate resource allocation. This can inform decisions about program expansion, reduction, or restructuring.