Analysis of “Starting Over” by Malcolm Gladwell

Write about the essay “Starting Over” by Malcolm Gladwell Preview the
document, which was in the August 2015 issue of The New Yorker.  The focus of the issue was on the 10th
anniversary of the devastation of New Orleans by Hurricane Katrina.  Gladwell takes a provocative approach to
the topic, suggesting that the dispersed residents of New Orleans may have ended up better off than they were
before, at least in some cases.
Our Final Analysis essay will be a rhetorical analysis of this article, and you will have a choice of one of three
approaches:
An argument analysis, much like we did for our first essay, where you focused on a rhetorical strategy (i.e.,
ethos, pathos, or logos) that the author used and show how Gladwell is using one of these rhetorical appeals.
A genre analysis, as we did for our second essay, where you compared or contrasted an original source article
to a more popular version of that article; in this case, you would compare the Gladwell article to one of the
source articles listed in Learning Activity 15.
A rhetorical analysis, as we did for the final essay on David and Goliath, where you looked at some particular
rhetorical technique that Gladwell used throughout the book; again, in this case, you would look
at one technique that you see him using throughout the article, which may be what you wrote about for the
essay on the book but doesn’t have to be.