An advertising campaign you would propose for use in the hospital

Write a 50- to 150-word response to each of the following prompts. Be clear and concise, use complete sentences, and use your own words. Follow standard grammar rules and provide examples where appropriate to support your answers.
Explain an advertising campaign you would propose for use in the hospital based on your selected marketing strategy.
Identify possible types of communication that could be used when advertising to your market segmentation.
Select specific communication tool(s) you would use to reach your target audience.
Explain the communication tools you selected and how they will support the integrated advertising campaign you will develop to reach your target audience.
Cite at least 3 peer-reviewed, scholarly, or similar references. Include citations for Part 1 and Part 2 in your references section. For additional information on how to properly cite your sources, go to the Reference and Citation Generator in the Center for Writing Excellence.